Dr. Rachna Jain is a licensed clinical psychologist, with postdoctoral training in neuropsychology (the study of brain and behavior.) She has more than 60,000 hours of direct client experience, which makes her a skilled expert on human motivation and behavior.
She has deeply studied the creation and maintenance of psychological influence as applied to communication, group dynamics, coaching, sales and marketing. She began her online marketing career in 1998, with a very simple (and ugly) one page website which really did nothing for her business.
Since that time, she has studied various facets of internet marketing, including search engine optimization and content marketing. While she didn’t know it then, this was when the seeds of The Mindshare Method were first sown.
Rachna has always been fascinated by the spread of ideas and influence, especially as aided by technology. This interest was further extended when she took a position as Managing Director of a high level company serving the Fortune 100 by providing large scale data management and information technology. There, her interest in technology grew, as she saw millions of bits of data traveling around the internet on a minute by minute basis. This was the second piece of The Mindshare Method.
As Rachna further developed her methodology, she began to study the psychology and technology of social media. This was the third piece of The Mindshare Method.
Now, Rachna combines her expertise in psychology and technology, and develops programs and strategies to aid her clients in attaining top search engine positioning, increased expert status, and generating more income. The Mindshare Method focuses on the combination of psychology, neuroscience, and technology to build influence, credibility and visibility.
Rachna has been the secret mad scientist behind some of the world’s top known experts. By experts, we mean some of the top consultants, coaches, speakers, and authors in the world. These experts have hired Rachna to assess their marketing methods, and to implement and systematize solutions.