Listen to this post:
Last Fall, my colleague Denise Wakeman and I put out a social media use survey to find out what people’s biggest questions were about social media.
Not surprisingly, the biggest questions people had were about how to monetize their social media efforts. What was surprising was how many people were using only the social networks (Twitter and Facebook and LinkedIn), but not using the other 10 kinds of social sites.
To have an effective and profitable social media outcome, you need to be using as many of the social media sites as you can.
I can hear you now, “But, Rachna- I spend so much time in social media already, where will I get more time?”
And the good news is, you don’t need more time- you need a better system- and that better system must include content syndication.
Content syndication is the term for rapidly and efficiently sharing your message (text, audio, or video) across the Internet. Done correctly, content syndication has the power to give you four things: better search engine positioning, expert status, a larger following, and more leads for your business.
Until now, content syndication has been kind of a mystery. Even if you understand why you need to do it, the “how” to do it piece has been missing.
Denise & I looking to change that.
In our 4 week training program, you’ll learn how to easily convert your text into audio and video formats, as well as how to set up an easy and efficient syndication system that works.
(Don’t worry, we’re not talking technical geek-speak here.)
We’ll teach you our systems for creating and distributing content across the many kinds of social media sites.
We’ll answer all your questions, and give you the exact steps and specific strategies we use to monetize social media.
You can get full details here: http://fromplatformtoprofit.com.
We’re only taking a limited number of people into the training so we can give the most value. If you’re interested, sign up today so you’re not locked out.
See you there!
Filed under Featured by
Listen to this post:
As you may know, I spent some time in November gathering responses to a 10 question social media use survey. The need for this survey grew out of the success of the Future of Social Media webinar Denise Wakeman and I held this past October.
After the webinar, we realized that many people still had questions about using social media effectively to build influence, credibility, and visibility. The two areas that participants asked about very frequently were content creation and syndication. People seem to be wondering what kind of content, and how much content to produce, and then, also, how to distribute their content most efficiently across the social media platforms.
Along with this, people had questions about growing their Facebook fan page, using remote blogging sites like Posterous, and how to set up their own content syndication streams.
We had more than 300 people respond to our survey, and the results are available for opt-in/download. We’ll be using this data to build a online marketing coaching program which we plan to launch in March 2010. Our goal is to demystify the process of online and social media marketing so your efforts make sense, and bring you the results you want.
If you’d like to get a copy of the survey results, and get on the notification list for this new program, please visit this link and sign up. Remember to confirm your subscription so you can get the report, and please retweet on Twitter if you wish to do so (retweet buttons are in the document itself.) You’ll need to be able to open .pdf files to access the results.
Our goal is to make 2010 the year your online and social media marketing finally makes sense!
Here’s the link to get the results:
http://www.mindsharecorp.com/go/socialmediause/
Happy New Year!
See you in 2010!
Filed under Industry News by
